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  • Beauty & Wellness
  • Physical
  • 1 month ago
  • 40 views

Beauty Salon For Sale At Orchard

Basic Business Information

  • Industry: Beauty & Wellness
    • Legal Structure: Mixed recurring and one-off
    • Operating Model: Physical
    • Year Founded: 2020
    • Team Size: 1-5
    • Postal Code: 238876
    • Website Address: /
  • Reasons for Selling:

    No longer living Singapore

  • Description

    Financial Information

    Currency: SGD (S$)
    Financial Trends
    Annual Revenue Overview
    Financial Summary (SGD)
    Revenue (Dark Purple)
    Earning (Light Purple)
    3-Year Financial Summary
    Year Revenue (SGD) Earnings (SDE) NET MARGIN
    2026 SGD 420K SGD 144K 34.3%
    MONTHLY OPERATING COSTS
    S$13,000
    MONTHLY MISC. EXPENSES
    S$10,000
    BUSINESS MODEL
    Revenue Model: Mixed recurring and one-off
    Tangible Assets:
    • Equipment: S$120,000

    • Furniture: S$20,000

    • Others: S$130,000

    Intangible Assets:
    • N/A

    Other Details

  • Licenses & Permits:

    N/A

  • Support Provided:
    • Training Support: Seller indicated that support and training will be provided. Further details should be confirmed directly with the seller during due diligence.

    SWOT Analysis

    AI paraphrased description: This SWOT analysis helps you quickly see the good and bad sides of a business, plus the opportunities to grow it and the risks to watch out for. It makes it easier for buyers to decide if a business is worth buying without getting lost in complicated details

  • Built-out multi-room treatment layout avoids fresh fit-out
  • The seller reports a 1,300 sqft unit configured into six functional rooms (including a whitening room with shower), enabling parallel delivery across facial, device, and lash/embroidery services from day one.

    In Singapore, adding wet works and reconfiguring retail units into multiple treatment rooms can take 6–12+ weeks plus significant capex and landlord/MCST approvals; acquiring an already fitted space can shorten time-to-revenue.

    This footprint also supports service segmentation (e.g., facial vs device rooms) that can reduce scheduling conflicts and improve therapist utilisation if managed tightly.

  • Device-led capabilities with named equipment reported
  • According to the listing, the asset set includes an Ultraformer 3 (HIFU) and multiple laser/diode and facial machines, which can support higher-ticket treatments compared to basic facial-only setups.

    For Singapore salons, purchasing and commissioning comparable aesthetic devices can be a major upfront cost (often tens of thousands per device, depending on model and condition) and may require training, maintenance contracts, and consumables sourcing.

    If equipment ownership, condition, and authenticity are verified, the buyer acquires immediate ability to sell premium packages without waiting for procurement lead time.

  • Seller-reported earnings margin above common salon norms (to verify)
  • Seller-submitted figures indicate 2025 earnings (SDE) of SGD 144k on SGD 420k revenue, implying ~34% margin.

    For small Singapore beauty salons, net margins often land around ~10–25% depending on rent and labour mix; if verified, this performance would compare favourably versus typical operators at similar scale.

    A margin at this level can support a stronger valuation, but it should be confirmed against bank/POS, package liabilities, staff costs (CPF), and owner add-backs.

  • Central retail area positioning supports premium pricing potential
  • The business operates in a central Orchard-area retail environment, which generally supports higher willingness-to-pay and gift/impulse purchases compared to suburban locations.

    In Singapore, prime shopping districts can improve discovery for beauty services and enable collaborations with adjacent retail (hair, fashion, aesthetics) that are harder to replicate in low-footfall areas.

    If lease terms are transferable and sustainable, the buyer is acquiring location-driven demand potential that would be difficult to replicate without committing to similar prime rent.

  • High fixed occupancy cost requires consistently high utilisation
  • The seller reports monthly rent of SGD 13,000, which is a significant fixed cost for a small-team salon and increases break-even pressure during slow months.

    For Singapore service retailers, occupancy costs can materially compress margins when revenue dips; a common retail rule-of-thumb is to keep rent to a manageable share of sales, and this should be stress-tested against actual monthly revenue variability.

    With the seller reporting ~4 customers/day, a buyer should validate whether average bill size and package prepayments are sufficient to keep occupancy sustainable at this rent level.

  • Limited independently verifiable reputation and demand signals
  • No Google rating/review count was provided and no website or social channels were listed, limiting external validation of service quality, repeat behaviour, and brand awareness.

    In Singapore’s consumer beauty category, comparable salons typically rely on Google Maps discovery and Instagram proof-of-work; without these signals, customer acquisition may depend on the owner’s network or offline referrals.

    A buyer inherits the need to validate the repeat-customer base via package ledgers, appointment history, and customer contactability/consent.

  • Single-year financial disclosure limits trend assessment
  • Only 2025 revenue and earnings are provided, so the buyer cannot assess whether performance is stable across seasons, rent changes, staffing changes, or treatment mix shifts.

    For small Singapore salons, year-to-year swings are common due to promotions, therapist turnover, and mall footfall changes; multi-year statements are typically used to normalise earnings.

    The buyer should reconcile 2025 P&L to bank/POS and request at least 24 months of monthly sales to understand volatility before finalising valuation.

  • Sole proprietorship structure increases transfer complexity
  • The business is stated to be a sole proprietorship, which usually means the buyer is purchasing assets and taking an assignment/novation of the lease and supplier/staff arrangements rather than acquiring a company shell.

    In Singapore, this can increase legal work: transferring tenancy, re-papering employment terms, and ensuring licences (if applicable) are re-issued under the buyer’s entity.

    A buyer should budget for transaction friction and ensure continuity plans are in place for client packages and deposits during the handover.

  • Launch membership and prepaid package controls to stabilise cashflow
  • Within 3–6 months, a new owner could introduce tiered memberships (e.g., monthly facial credits, HIFU maintenance plans, lash refill bundles) to convert the seller-reported regular base into predictable recurring revenue.

    This is achievable because the business already offers repeatable services (facials, lashes, hair removal) and has multiple rooms that can be scheduled into off-peak utilisation.

    Prerequisite: the buyer should first audit existing package liabilities and standardise package terms, expiry, and redemption policies in the POS to avoid revenue leakage and customer disputes.

  • Activate digital acquisition channels suited to Orchard-area discovery
  • In the first 90 days, the buyer can set up and optimise Google Business Profile, implement online booking (or WhatsApp booking with tracked campaigns), and build an Instagram portfolio focused on before/after and device credentials.

    For Singapore beauty services, these channels commonly drive discovery and conversion, especially for central areas where tourists, office workers, and shoppers search near-me options.

    Prerequisite: confirm brand/trade name usage rights and ensure any clinical-style claims for lasers/HIFU are compliant with platform ad policies and local regulations.

  • Raise room utilisation by specialising schedules and adding part-time therapists
  • Given the reported six-room setup, a buyer could increase revenue per square foot within 6–12 months by shifting to specialist room blocks (e.g., device days, lash evenings) and hiring part-time/commission therapists to extend peak-hour capacity.

    This is realistic because the physical layout already supports parallel treatments; incremental labour can be flexed with demand rather than committing to high fixed payroll immediately.

    Prerequisite: validate treatment SOPs, training requirements for each machine, and ensure sufficient consumables and maintenance support to scale safely.

  • Cross-sell pathways from top sellers into higher-LTV programs
  • Within 6–9 months, the buyer can build structured consultation flows to move facial and lash clients into higher-LTV programs such as hair removal packages, HIFU maintenance, and combined body treatments.

    The seller reports facials, HIFU, and eyelash extensions as top sellers, indicating existing entry services that can feed upgrades without requiring new core capabilities.

    Prerequisite: confirm pricing architecture and gross margin per treatment (consumables + therapist time) so upsells improve contribution margin rather than only boosting topline.

  • Prime-area competition can force discounting and higher CAC
  • Central Singapore beauty corridors typically have many salons and aesthetic operators offering similar facials, HIFU, and hair removal, increasing customer price comparison and promotion sensitivity.

    For a small team with a high fixed rent base, any sustained need to discount can compress margins quickly because occupancy costs do not flex down with demand.

    This threat is heightened if the business currently relies on repeat clients without a diversified acquisition funnel, making it harder to replace churn with new customers.

  • Lease renewal and landlord terms can reprice profitability within 24 months
  • For a retail-unit salon, landlord decisions on renewal, rent step-ups, and reinstatement obligations can materially change the cost base, particularly in central malls where tenant mix changes are common.

    Because the business model depends on this specific fitted space (multiple rooms and wet facility), relocation would likely involve substantial re-fit capex and downtime.

    If lease assignment is restricted or renewal options are limited, continuity risk can affect valuation even if current earnings are strong.

  • Regulatory and platform scrutiny of device-led claims may tighten marketing
  • Device-led treatments (e.g., HIFU, lasers) face increasing scrutiny in Singapore around advertising claims, training, and safe operation expectations, which can limit aggressive promotions on major platforms.

    If the business’s future growth plan depends on paid ads or influencer campaigns, policy changes or enforcement can raise customer acquisition costs or reduce conversion rates.

    This is particularly relevant for a small operator without a diversified marketing mix and without strong third-party reputation signals already in place.

  • Therapist retention pressure can disrupt service continuity
  • The seller reports a small team with two staff members of differing tenure, and salon services often depend on therapist-client relationships and consistency of technique.

    Singapore’s beauty labour market can be tight for experienced therapists, and turnover can reduce repeat bookings and slow package redemption, affecting cashflow.

    The risk is larger where the business offers many modalities (facials, lash/embroidery, device treatments) that may require different skill sets and training time.

    DATA DISCLOSURE

    • Analysis based on self-reported data provided by seller
    • Independent verification of all claims recommended
    • Buyers should conduct comprehensive due diligence including financial audit, customer interviews, and legal review
    • Contact seller for supporting documentation (tax returns, contracts, licenses, etc.)

    Asking Price:

    S$220,000

    2.5 / 5

    Preferred Contact

    Email WhatsApp

    Location:

    Orchard

    Revenue:

    S$420,000

    Earnings:

    S$144,000

    Contact

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