Owner Migrating
Key Highlights
Nail salon in the Beauty & Wellness sector, founded in 2004 and operating as a physical, in-person business. Structured as a sole proprietorship with a stated team size of 1–5. The revenue model is described as mixed recurring and one-off, supported by an app used for packages and sales. The seller describes a documented SOP and an established operating protocol for day-to-day execution. The fit-out includes renovated built-in cupboards, display shelves, and customised armchairs listed as tangible assets.
What Makes This Business Unique
Operations are organised around a customer-facing app used for packages and sales, with automated prompts for repeat appointments every three weeks and broadcast messaging for promotions. The seller also describes an established SOP and systematic workflow intended to standardise service delivery. The physical premises include purpose-built storage and display fixtures and customised seating, which reduces the initial setup work for a buyer taking over a functioning salon.
Operations
Revenue is generated through a mix of recurring and one-off services, with an app supporting packaged sales. Delivery is in-person through a physical salon setup, with built-in cupboards, display shelving, and customised armchairs listed among the tangible assets. The seller describes three full-time staff including one team leader responsible for managing daily routines and work requirements. The seller describes an SOP and active operating protocol used by staff to execute daily work.
Customers & Market
The seller reports a loyal customer base supported by appointment prompting every three weeks via the business app. Customer communication is handled through the app’s broadcast function for monthly or daily promotions. The business maintains social media presence via Facebook and Instagram.
Why This Business
A long operating history since 2004 provides an established base that would take time to replicate from scratch. The app-enabled workflow for packages, sales, appointment prompting, and promotional broadcasts represents an embedded operating system rather than a manual setup. The seller describes an existing team structure with a team leader managing daily routines, reducing the effort required to build and stabilise staffing post-acquisition.
| Year | Revenue (SGD) | Earnings (SDE) | Net Margin |
|---|---|---|---|
| 2025 | SGD 2.3M | SGD 100K | 4.4% |
| 2024 | SGD 2.7M | SGD 110K | 4.1% |
| 2023 | SGD 1.3M | SGD 90K | 6.9% |
Furniture: S$1,000
Others: S$3,000
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DATA DISCLOSURE
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