Owner is transitioning to a new career opportunity that gives her for more time with family. Currently the owner handles admin (non-operation) stuff. See description for details.
Key Highlights
Pottery painting studio operated from a physical location on Singapore’s east side. Operating history is described as 2+ years, with a listed founding year of 2024. Most revenue is generated from customer bookings, with staffing and outsourced services as the main cost drivers. The studio is described as fully run by staff, with a team of five and two staff present in the studio at all times. The business is structured as a sole proprietorship.
What Makes This Business Unique
The business combines a booking-led studio model with documented SOPs for training and day-to-day operations, and is described as being run on-site by staff rather than requiring the owner’s constant presence. Delivery includes coordination of outsourced pottery firing, which is a defined operational component rather than an occasional add-on. The owner role is positioned around management, booking administration, and corporate/events relationship handling, indicating a separation between front-line delivery and back-office work.
Operations
Revenue is primarily generated through bookings for pottery painting sessions. The operating model is physical and described as staff-run, supported by SOPs for training and operations. The current owner’s responsibilities are primarily administrative and managerial, including bookings, staff management, corporate/events quotes and invoicing, logistics, finance/admin, and developing new workshops and partnerships. Pottery firing is outsourced, and the business reports that managing outsourcing capacity has been an operational constraint at times.
Customers & Market
Customers are served through a booking-based model for pottery painting sessions. The business also serves corporate and events customers, with relationship management, quoting, and invoicing handled by the owner. Bookings have reportedly been paused at times to manage quality outcomes for customer pottery during periods of operational strain.
Why This Business
A buyer inherits a functioning on-site team structure and operating SOPs, reducing the setup work required to run day-to-day studio operations. The business includes an established corporate/events workflow (relationships, quoting, invoicing) alongside consumer bookings, providing multiple customer channels within the same core service. The operating playbook already accounts for outsourced firing logistics, a practical capability that a new entrant would typically need time to build and coordinate.
| Year | Revenue (SGD) | Earnings (SDE) | Net Margin |
|---|---|---|---|
| 2025 | SGD 2.3M | SGD 100K | 4.4% |
| 2024 | SGD 2.7M | SGD 110K | 4.1% |
| 2023 | SGD 1.3M | SGD 90K | 6.9% |
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